MKTG deeper level is
helping s. create the mindset, beliefs & conditions to make a change in their life that they want but cant attain on their own.
the biggest reason p dont but isnt time or money its belief.
they have to feel they know like and trust u
theyh ave to see the value & believe they can get results thru product & the birds eye veiw u offer
So it’s important to include the basic information about your product that you’ve already put together in our last 2 modules on the sales page: • Your Mission • Your Future Self Vision • Your product origin story (if you have one) • Your feature and benefit statements • Social proof • Your bonuses (if you offer them) • Your guarantee (if you have one) • And the price and timeframe of your experience product
You also want to: • Address the doubts and objections people may have to moving forward • Answer any frequently asked questions • Share more about how your experience product is unique or differen
ection #1 - Banner Usually at the top of the sales page, there’s a simple banner with your product logo and a few other details. Some tools also allow you to make this a sticky banner that sticks to the top of your website, even when you scroll down the page. You want to keep this small, since at this point, your product name doesn’t have a lot of meaning for your prospect. If there are specific dates attached to your product, I recommend including those in the top banner as well. Then, if your product registration closes at a specific time, I would include a countdown timer that shows when registration closes to create urgency and a REGISTER NOW button. Features such as buttons and countdown timers are fairly standard in many of the leading page builders, like LeadPages, ClickFunnels and so on, so this should not be hard to implement. And if, for any reason, you find the tool you use doesn’t do one of the nice to have features like a sticky banner or a countdown timer, don’t let that hold you back. Remember the Make it Beta Approach? Your main goal is to get your experience product launched and to ach
Section #2 - Image / Video Banner Moving on to section #2. Under the top banner you want an image banner or a video banner with some kind of photo and some text. I recommend sticking to a photo banner for now to keep it simple. Usually there’s a pre-headline and a headline based on your Product Mission and we’ll go more into that in the next training.
Section #3 - Core Problem Then in section #3, you usually want to include some copy about the core problem that your product solves. Ideally, you want to focus on this problem from the point of view of your customer, so they can recognize themselves in your description. What specific frustration are they experiencing or what challenging situation do they find themselves in? By correctly identifying their problems, you’ll draw them in and they’ll credit you with the solution. This gives your customers huge insight about themselves.
Section #4 - Transition to Solution Then, in section #4, you want to transition to the solution. What if it didn’t have to be that way? What if you could solve this problem once and for all? Imagine what your life would look like if you found a solution or imagine what your life would look like if you could solve this problem. This section is based on your Future Self Vision
Section #5 - Product Origin Story Then in section #5, you can include a short version of your product origin story if you’ve written one or how you discovered the solution you just mentioned and what it did for you in your life. This allows you to introduce yourself to your audience and for them to connect with why you care about their success. If you’re really ninja, you can also address common doubts and concerns through your own personal story. It’s possible to swap the order of sections #4 and #5. Sometimes it makes sense to share your product origin story first, then lead into the solution. And other times it makes more sense to share the solution first then talk about how you discovered that solution
Section #6 - Introduce Offer Moving on to section #6, this is where you introduce your offer, share more about why your product is unique or different and display your feature and benefit statements. If you’re doing a 1:Few or 1:Many product, you would include descriptions of each module or section here. If you’re doing a 1:1 coaching or service solution, you would include descriptions of each deliverable or focus area in your work together. You can also include information about your bonuses at the bottom of this section. In some cases, you may choose to separate the bonuses and put them after section #7.
Section #7 - Pricing, Guarantee and Button In this section you outline the price of your Experience Product, your guarantee and provide a registration button so people can buy from you. You can include your bonuses before this section #7 or after...
Section #8 - Testimonials Then under that is section #8 where you include any testimonials and/or endorsements if you have them. The best testimonials indirectly address doubts and concerns by sharing your customer’s before & after picture in the way that I taught you in the I'm Your Guy or Gal training in Module 2. It's also common to feature different testimonials in several places on your sales page. So your testimonials section may appear many times earlier on the page as well. And, remember, don't worry if you don't have testimonials yet! Just skip this section because Done is better than perfect...
Section #9 - Optional FAQ Moving on to section #9, which is optional. In this section, you can include simple FAQs that people have about your product. This is where you can answer any common objections or concerns people may have before signing up.
Section #10 - Future Self Inspiration Then beneath that in section #10, I recommend ending with a short but inspirational closing message. Perhaps you reinforce the Future Self Vision here, you address a big doubt or concern, or share a “don’t wait” message and give your prospect a reason why they should take action now.
Repeat Section #7 - Pricing, Guarantee and Button Then, repeat section #7 with your pricing, guarantee and registration button. You usually repeat this section 2 or more times on your sales page. With longer sales pages, I’ve repeated this section as many as 5-7 times. Ending Then end with your product or business logo and a handful of legal links to your return policy and your terms and conditions. (We’ve provided links to generic boilerplate legal templates in this Worksheet). And that’s it for your sales page! The last of your 4 Website ATM pages. Remember, that you don’t necessarily need all 4 pages or even any of these pages to market and make $2000 or more from your experience product in 12 weeks or less
Product mission
logo or visual repre u prod
Countdawn time reg closes xyz
helping s. create the mindset, beliefs & conditions to make a change in their life that they want but cant attain on their own.
the biggest reason p dont but isnt time or money its belief.
they have to feel they know like and trust u
theyh ave to see the value & believe they can get results thru product & the birds eye veiw u offer
So it’s important to include the basic information about your product that you’ve already put together in our last 2 modules on the sales page: • Your Mission • Your Future Self Vision • Your product origin story (if you have one) • Your feature and benefit statements • Social proof • Your bonuses (if you offer them) • Your guarantee (if you have one) • And the price and timeframe of your experience product
You also want to: • Address the doubts and objections people may have to moving forward • Answer any frequently asked questions • Share more about how your experience product is unique or differen
ection #1 - Banner Usually at the top of the sales page, there’s a simple banner with your product logo and a few other details. Some tools also allow you to make this a sticky banner that sticks to the top of your website, even when you scroll down the page. You want to keep this small, since at this point, your product name doesn’t have a lot of meaning for your prospect. If there are specific dates attached to your product, I recommend including those in the top banner as well. Then, if your product registration closes at a specific time, I would include a countdown timer that shows when registration closes to create urgency and a REGISTER NOW button. Features such as buttons and countdown timers are fairly standard in many of the leading page builders, like LeadPages, ClickFunnels and so on, so this should not be hard to implement. And if, for any reason, you find the tool you use doesn’t do one of the nice to have features like a sticky banner or a countdown timer, don’t let that hold you back. Remember the Make it Beta Approach? Your main goal is to get your experience product launched and to ach
Section #2 - Image / Video Banner Moving on to section #2. Under the top banner you want an image banner or a video banner with some kind of photo and some text. I recommend sticking to a photo banner for now to keep it simple. Usually there’s a pre-headline and a headline based on your Product Mission and we’ll go more into that in the next training.
Section #3 - Core Problem Then in section #3, you usually want to include some copy about the core problem that your product solves. Ideally, you want to focus on this problem from the point of view of your customer, so they can recognize themselves in your description. What specific frustration are they experiencing or what challenging situation do they find themselves in? By correctly identifying their problems, you’ll draw them in and they’ll credit you with the solution. This gives your customers huge insight about themselves.
Section #4 - Transition to Solution Then, in section #4, you want to transition to the solution. What if it didn’t have to be that way? What if you could solve this problem once and for all? Imagine what your life would look like if you found a solution or imagine what your life would look like if you could solve this problem. This section is based on your Future Self Vision
Section #5 - Product Origin Story Then in section #5, you can include a short version of your product origin story if you’ve written one or how you discovered the solution you just mentioned and what it did for you in your life. This allows you to introduce yourself to your audience and for them to connect with why you care about their success. If you’re really ninja, you can also address common doubts and concerns through your own personal story. It’s possible to swap the order of sections #4 and #5. Sometimes it makes sense to share your product origin story first, then lead into the solution. And other times it makes more sense to share the solution first then talk about how you discovered that solution
Section #6 - Introduce Offer Moving on to section #6, this is where you introduce your offer, share more about why your product is unique or different and display your feature and benefit statements. If you’re doing a 1:Few or 1:Many product, you would include descriptions of each module or section here. If you’re doing a 1:1 coaching or service solution, you would include descriptions of each deliverable or focus area in your work together. You can also include information about your bonuses at the bottom of this section. In some cases, you may choose to separate the bonuses and put them after section #7.
Section #7 - Pricing, Guarantee and Button In this section you outline the price of your Experience Product, your guarantee and provide a registration button so people can buy from you. You can include your bonuses before this section #7 or after...
Section #8 - Testimonials Then under that is section #8 where you include any testimonials and/or endorsements if you have them. The best testimonials indirectly address doubts and concerns by sharing your customer’s before & after picture in the way that I taught you in the I'm Your Guy or Gal training in Module 2. It's also common to feature different testimonials in several places on your sales page. So your testimonials section may appear many times earlier on the page as well. And, remember, don't worry if you don't have testimonials yet! Just skip this section because Done is better than perfect...
Section #9 - Optional FAQ Moving on to section #9, which is optional. In this section, you can include simple FAQs that people have about your product. This is where you can answer any common objections or concerns people may have before signing up.
Section #10 - Future Self Inspiration Then beneath that in section #10, I recommend ending with a short but inspirational closing message. Perhaps you reinforce the Future Self Vision here, you address a big doubt or concern, or share a “don’t wait” message and give your prospect a reason why they should take action now.
Repeat Section #7 - Pricing, Guarantee and Button Then, repeat section #7 with your pricing, guarantee and registration button. You usually repeat this section 2 or more times on your sales page. With longer sales pages, I’ve repeated this section as many as 5-7 times. Ending Then end with your product or business logo and a handful of legal links to your return policy and your terms and conditions. (We’ve provided links to generic boilerplate legal templates in this Worksheet). And that’s it for your sales page! The last of your 4 Website ATM pages. Remember, that you don’t necessarily need all 4 pages or even any of these pages to market and make $2000 or more from your experience product in 12 weeks or less
Product mission
logo or visual repre u prod
Countdawn time reg closes xyz
Re-Boot to Joy--
The No-Binge Willpower - Free Formula for Happiness, Wellness & Ease
with Lucky Joy Wells
The No-Binge Willpower - Free Formula for Happiness, Wellness & Ease
with Lucky Joy Wells
Calling moms of all ages--
Your children-- at any age-- need you happy and well!
Are you a Mom who gets stressed and takes it out in stress eating?
You can cut stress eating and do it all through boosting your happiness level for a lifetime of balance, wellness and vitality.
Your Joy 10 x Mission-- should you choose to accept it-- is to have fun while boosting your happiness and reducing stress and/or stress eating by 20% or more in 6 weeks or less, setting you right for a lifetime of balance, wellness and vitality. Satisfaction Guaranteed
Your children-- at any age-- need you happy and well!
Are you a Mom who gets stressed and takes it out in stress eating?
You can cut stress eating and do it all through boosting your happiness level for a lifetime of balance, wellness and vitality.
Your Joy 10 x Mission-- should you choose to accept it-- is to have fun while boosting your happiness and reducing stress and/or stress eating by 20% or more in 6 weeks or less, setting you right for a lifetime of balance, wellness and vitality. Satisfaction Guaranteed
The Problem
Are you stuck in stress eating?
Do your emotions, not your body, tend to dictate when and how much you eat?
Do you eat when you're disturbed even if you aren't hungry and berate yourself for it later?
Have guilt and remorse gotten you down?
Do you eat very large quantities of food or until you feel pain or discomfort?
Do you binge at night and wake up the next day in a hung- over, your body overloaded or in pain?
If stress eating is a problem for you, its no wonder.
Food can give us comfort. but when we rely on it too much, we’re in trouble.
If you eat when you're disturbed, each time you indulge deepens the pathways of the emotional brain that keeps you indulging. Your brain, then. Can actually be subverting you when you try to change. Its got you trained to feel that your over- eating is a warm and safe place. On top of that, our very own food is ingeniously engineered for over- indulgence. And so the least healthy foods often offer the most comfort.
With all that, its no wonder that we may need help to get to a healthy solution.
Are you stuck in stress eating?
Do your emotions, not your body, tend to dictate when and how much you eat?
Do you eat when you're disturbed even if you aren't hungry and berate yourself for it later?
Have guilt and remorse gotten you down?
Do you eat very large quantities of food or until you feel pain or discomfort?
Do you binge at night and wake up the next day in a hung- over, your body overloaded or in pain?
If stress eating is a problem for you, its no wonder.
Food can give us comfort. but when we rely on it too much, we’re in trouble.
If you eat when you're disturbed, each time you indulge deepens the pathways of the emotional brain that keeps you indulging. Your brain, then. Can actually be subverting you when you try to change. Its got you trained to feel that your over- eating is a warm and safe place. On top of that, our very own food is ingeniously engineered for over- indulgence. And so the least healthy foods often offer the most comfort.
With all that, its no wonder that we may need help to get to a healthy solution.
|
The Solution
It doesn’t have to be like this! |
|
What could your life look like if you found a solution that worked?
Find out with Joy 10x PLUS --
Joy 10x neuroscience- based brain re-set has answers--
It's a happy method that helps you take charge of the emotional or "stress brain" and re-wire those old stuck neural pathways. It provides support to retrain us for resilience, greater self- mastery and lower felt stress. And it’s all done through bringing us home to our joy! In our high-stress world, this evidence- based breakthrough may well be the ultimate stress solution we all need.
Find out with Joy 10x PLUS --
Joy 10x neuroscience- based brain re-set has answers--
It's a happy method that helps you take charge of the emotional or "stress brain" and re-wire those old stuck neural pathways. It provides support to retrain us for resilience, greater self- mastery and lower felt stress. And it’s all done through bringing us home to our joy! In our high-stress world, this evidence- based breakthrough may well be the ultimate stress solution we all need.
|
Neuroscience has answers--
It's a happy method that helps you take charge of the emotional or "stress brain" and re-wire those old stuck neural pathways. It provides support to retrain us for resilience, greater self- mastery and lower felt stress. And it’s all done through bringing us home to our joy! In our high-stress world, this evidence- based breakthrough may well be the ultimate stress solution for humanity. |
Amazing, Natural, Intuitive Neuroscience Methods, developed over 30 years
are well- studied and hailed by Obesity Experts --
“The first method to show lasting weight loss after treatment ends.”
– John Foreyt, PhD., Baylor Medical College
Exceptional, Long- Lasting Results –
Over 6 years one study found weight dropped within 4 months 50% or more, lasting 6 or more years. Depression lifted more than 50%, effects lasting 6 years or more. Blood pressure improved by 30% in just 4 months and more than 50% in less than a year, continuing to normalize in following years.
are well- studied and hailed by Obesity Experts --
“The first method to show lasting weight loss after treatment ends.”
– John Foreyt, PhD., Baylor Medical College
Exceptional, Long- Lasting Results –
Over 6 years one study found weight dropped within 4 months 50% or more, lasting 6 or more years. Depression lifted more than 50%, effects lasting 6 years or more. Blood pressure improved by 30% in just 4 months and more than 50% in less than a year, continuing to normalize in following years.
____________________________________________________
Introducing-- Lucky's New Group Coaching Offer
Reboot to Joy – The Happy De- Stress No-Binge Willpower Free Wellness Formula
with Joy 10 x PLUS neuroscience plus--
Five Playshop/ Workshop Modules -- a 5 step process--
Step 1 Your Environment --
Set up your Support; Goals & Assessment; Basic Joy De-Stress 10x Solution how- to
Benefits--
Support-- Group, support & applet make it easy
You stay accountable = Raise joy, lower stress & get to your goal. You feel nurtured, cared for, happier
You stress less and eat less inappropriate food.
support = better choices. Helps Increased happiness and lower stress.
Step 2. The Body-- Health, Stress, Stress eating & Weight Connection;
Setpoint Re- set; Appetite, Eating, Personal adjustments **
Benefits-- Knowledge = better choices and comfort in them = less stress, more satisfaction. Avoiding the yo- yo diet effect; Low stress, More balance; Avoid dieting traps and scars of its failure,
Removal of remorse, self- blame and discouragement.
Step 3. The Mind-- Missing in Your own Life? Emotional Intelligence & Competence-- includes self & social awareness, skills, regulation, self- mastery; your emotional needs;
Motivation, Denial & Withholds & Choices
Benefits:
You’ll come to appreciate humanity and yourself more, to de- stress, trust and increase natural happiness for yourself and you loved ones beccause you can hone in on what makes you and them happy. You’ll learn to know, trust and be able to rely on yourself – (that is, the one person who goes with you everywhere-- the one you call ME--) Knowing the real you is a huge comfort and security. With it, you’ll gain in ability to self- motivate painlessly, understand yourself better and make better choices.
Introducing-- Lucky's New Group Coaching Offer
Reboot to Joy – The Happy De- Stress No-Binge Willpower Free Wellness Formula
with Joy 10 x PLUS neuroscience plus--
Five Playshop/ Workshop Modules -- a 5 step process--
Step 1 Your Environment --
Set up your Support; Goals & Assessment; Basic Joy De-Stress 10x Solution how- to
Benefits--
Support-- Group, support & applet make it easy
You stay accountable = Raise joy, lower stress & get to your goal. You feel nurtured, cared for, happier
You stress less and eat less inappropriate food.
support = better choices. Helps Increased happiness and lower stress.
Step 2. The Body-- Health, Stress, Stress eating & Weight Connection;
Setpoint Re- set; Appetite, Eating, Personal adjustments **
Benefits-- Knowledge = better choices and comfort in them = less stress, more satisfaction. Avoiding the yo- yo diet effect; Low stress, More balance; Avoid dieting traps and scars of its failure,
Removal of remorse, self- blame and discouragement.
Step 3. The Mind-- Missing in Your own Life? Emotional Intelligence & Competence-- includes self & social awareness, skills, regulation, self- mastery; your emotional needs;
Motivation, Denial & Withholds & Choices
Benefits:
You’ll come to appreciate humanity and yourself more, to de- stress, trust and increase natural happiness for yourself and you loved ones beccause you can hone in on what makes you and them happy. You’ll learn to know, trust and be able to rely on yourself – (that is, the one person who goes with you everywhere-- the one you call ME--) Knowing the real you is a huge comfort and security. With it, you’ll gain in ability to self- motivate painlessly, understand yourself better and make better choices.
Step 4. Heart, Soul & Spirit-- Happiness & Virtue; Connect with & Match Self & World view with the vision of Higher Truth; Grow Self- Compassion & Gratitude, Strengths/ Virtue Based growth
Benefits-- Gain in self- esteem, self- image, confidence and self- liking. Strengths - focused growth is a kinder, more compassionate growth than that based on correction of faults.
Self- Inquiry; Knowing you’ve done all you can to be right spiritually = more confidence, ease and peace of mind and greater resilience. Gain serenity, happiness, inner connection – all which grows to ease and stress-and- willpower free improved eating. Value yourself more and gain Higher wisdom, inner vision and insight.
Step 5-- Celebration-- for Ourselves & Our World and Our Wins!
Laughter, Fun, Where to Now and Next Steps; Creating Life Balance-- Contribution, Community and Joy 10x; Ongoing Support for Joy and Self Care consistency.
Benefits: Learning to reward yourself and keep in the good start you’ve made, Count victories, blessings etc. growing into our joy. Continued Happiness, De- Stress & Growth
_________________________________________________
Your Bonuses--
Special Bonus 1-- Individual Follow- up Module Mini- Consult with Lucky--
Your Dreams & What’s Next; your continuing journey-- Check-in and Connect more deeply to Your Goals and Dreams for Health, Joy & Success – TBA at Playshop completion
Special Bonus 2-- Your Well- Body Reset -- optional-- In- group &/or individual time includes Must- Know Core Health Precepts-- Three 7- minute videos from the most vital misconstrued core of Natural Wellness plus group or individual follow- up coach time for those who wish. This bonus alone, if you use it to start on a more natural path can save you untold pain and suffering and tens of thousands of dollars in medical costs. TBA at Playshop completion
Note: In-Class Natural Health video is Optional at class end-- personal opt- outs welcome if you don’t wish to engage alternative medical views. TBA
Bonus 3-- Digital Resources: When you register you will immediately receive--
Life Balance Infograph – Editable
Find Me-Time-- Editable Infograph
The Health Zen-- mini E-Book
E- Pack of E-Books-- delivery TBA with other PlayShop materials-- includes:
The 21st Century Resilience Shift; Your Brain Upgrade Report; Simplify & Destress; Motivate Me; Fearless You; Meditation for Peace
_________________________________________
Pricing, Guarantee & Fast Action Bonuses
What you get--
Five Week Small Goup Playshop with
Two Special Bonuses -- Two (2) Personal Mini- sessions
Bonus #3-- Digital Resource Package
Your Satisfaction is Guaranteed--
You’re guaranteed to have fun while boosting your happiness, reducing stress &/or stress eating by 20% or more in 6 weeks or less. This will set you firm on the path to joy, balance, wellness and vitality. The results are sure when you participate in group sessions or watch recordings for sessions you missed) and use the accompanying applet for 1-5 minute check- ins several times every day. Satisfaction Guaranteed
What you get…
The Joy 10x Program Support & Playshop
Five Week Playshop,
Two Bonus Individual Mini- Consults
Digital Bonuses--
Future program costs will be $997-
-
Beta One-Time Only Pricing This product is in beta, an initial one-time only experience with special features and pricing in return for your feedback and written reviews. Just 10 spots are available and pricing will go up the next time it is launched.
Your Cost Today is for the Beta Program
Your Beta cost – $ 997 497 – now $285--
(includes $12 Rebate-- covers your Brain Retraining Tool fee--
Instructions TBA-- Rebate covers your first month)
Spots are Limited---- Save your Seat Now
Get your
** Fast Action Bonuses
-- Upgrade Your Brain-- Video & E- Book
(pix)
- Your Happiness Guide by Lucky Joy Wells-- 17 pages ;
- Self- Care Mini- Kit-- Digital-- Delivery Date TBA
Buttons
_______________________________________
This Experience is Different
Re- Training the Emotional Brain = Breakthrough Change
The Joy 10X process actually rewires the emotional brain to states of balance and positive emotions. Many of the brain’s “survival circuits” are encoded during a full-blown stress response. Thus, they are maladaptive. In stress eating, for example, the brain becomes “convinced”, in a sense, that its survival depends on some external thing or solution, eg., excess food. Thus, overeating, addictions, or other unbalanced conditions begin to feel normal, even vital to life. Without retraining the brain’s “wiring” (the emotional circuits) that drive the behavior, it will be highly resistant to change. Brain re- training reduces the symptom by turning attention to erasing the circuit that triggers the unstoppable drive. The goal is to undo those brain circuits that cause the condition. Instead of trying to force a change, the new re-wiring begins creating a new, more comfortable experience, for example a state of serenity or detachment in the face of events that once- triggered dysfunction, resulting in not needing the extra food or external solution.
Reboot to Joy Program and Platform is based on the Cutting- Edge
Experience* Learning Product (TM)
Our Experiencified program makes learning, doing and follow through easy, happy and fun! The awesome support means you keep up and keep coming back!]
“Experiencification” is in-built using seven fun, powerful psychological triggers gleaned fro the gaming industry. Geared to create a life-changing experience, 92% of Experience Product(TM) students completed the full course and accomplish the goals of the program. That’s a 3000% increase over the industry average of students completing the program. In addition, your coach/ leader Lucky is a Laughter Wellness Facilitator who loves to build fun and joy into every session. And after all, this IS the Joy- Boost Playshop!
_________________________________________________
CLOSE-- any optional faq
Meet and Embrace Your Future Self--
In just 1-3 weeks, you can be markedly more stress effective and want more. You’ll be able to see clearly how your eating and joy are connected and choose joy more often. You’ll be motivated and empowered to increase your happiness using this method. Your eating issues will begin to free up as your mood, stress and happiness levels improve. Your head and your heart will start to clear and hear one another. You now have a huge key to resilience and success. That key is your own happiness and the knowledge that you can get there, in fact you may already be there in a breath!
Joy 10 x-- Breakthrough Science unites Head and Heart for a Happier, Healthier You!
Known as the father of neuroplasticity, Michael Merzenich, PhD. says that
“…Neuroscience is a gift from science to you.”
“A science-based program that will change the field of psychology. “
--- Lindsey Novak, of At Work
__________________________________________
Your Joy 10x Mission –
Your mission-- should you choose it-- is to have fun while boosting your happiness and reducing stress and/or stress eating in 6 weeks or less, setting you right for a lifetime of balance, wellness and vitality. Satisfaction Guaranteed
Repeat Section #7 -
Pricing, Guarantee and Button
end with your product or business logo and a handful of legal links to your return policy and your terms and conditions. (We’ve provided links to generic boilerplate legal templates in this Worksheet). And that’s it for your sales page!
A note about Privacy Policy, Terms and Other Links To satisfy legal and compliance standards on various platforms and in various situations and geographic locations, you may need to include a variety of privacy policy and other legal links. We recommend you seek your own legal advice on this. As an example, there are some privacy policy and other terms and legal proformas available online. Here are a few resources (this does not constitute legal advice): • Privacypolicygenerator.info • Termsfeed.com
MKTG deeper level is
helping s. create the mindset, beliefs & conditions to make a change in their life that they want but cant attain on their own.
the biggest reason p dont but isnt time or money its belief.
they have to feel they know like and trust u
theyh ave to see the value & believe they can get results thru product & the birds eye veiw u offer
So it’s important to include the basic information about your product that you’ve already put together in our last 2 modules on the sales page: • Your Mission • Your Future Self Vision • Your product origin story (if you have one) • Your feature and benefit statements • Social proof • Your bonuses (if you offer them) • Your guarantee (if you have one) • And the price and timeframe of your experience product
You also want to: • Address the doubts and objections people may have to moving forward • Answer any frequently asked questions • Share more about how your experience product is unique or differen
ection #1 - Banner Usually at the top of the sales page, there’s a simple banner with your product logo and a few other details. Some tools also allow you to make this a sticky banner that sticks to the top of your website, even when you scroll down the page. You want to keep this small, since at this point, your product name doesn’t have a lot of meaning for your prospect. If there are specific dates attached to your product, I recommend including those in the top banner as well. Then, if your product registration closes at a specific time, I would include a countdown timer that shows when registration closes to create urgency and a REGISTER NOW button. Features such as buttons and countdown timers are fairly standard in many of the leading page builders, like LeadPages, ClickFunnels and so on, so this should not be hard to implement. And if, for any reason, you find the tool you use doesn’t do one of the nice to have features like a sticky banner or a countdown timer, don’t let that hold you back. Remember the Make it Beta Approach? Your main goal is to get your experience product launched and to ach
Section #2 - Image / Video Banner Moving on to section #2. Under the top banner you want an image banner or a video banner with some kind of photo and some text. I recommend sticking to a photo banner for now to keep it simple. Usually there’s a pre-headline and a headline based on your Product Mission and we’ll go more into that in the next training.
Section #3 - Core Problem Then in section #3, you usually want to include some copy about the core problem that your product solves. Ideally, you want to focus on this problem from the point of view of your customer, so they can recognize themselves in your description. What specific frustration are they experiencing or what challenging situation do they find themselves in? By correctly identifying their problems, you’ll draw them in and they’ll credit you with the solution. This gives your customers huge insight about themselves.
Section #4 - Transition to Solution Then, in section #4, you want to transition to the solution. What if it didn’t have to be that way? What if you could solve this problem once and for all? Imagine what your life would look like if you found a solution or imagine what your life would look like if you could solve this problem. This section is based on your Future Self Vision
Section #5 - Product Origin Story Then in section #5, you can include a short version of your product origin story if you’ve written one or how you discovered the solution you just mentioned and what it did for you in your life. This allows you to introduce yourself to your audience and for them to connect with why you care about their success. If you’re really ninja, you can also address common doubts and concerns through your own personal story. It’s possible to swap the order of sections #4 and #5. Sometimes it makes sense to share your product origin story first, then lead into the solution. And other times it makes more sense to share the solution first then talk about how you discovered that solution
Section #6 - Introduce Offer Moving on to section #6, this is where you introduce your offer, share more about why your product is unique or different and display your feature and benefit statements. If you’re doing a 1:Few or 1:Many product, you would include descriptions of each module or section here. If you’re doing a 1:1 coaching or service solution, you would include descriptions of each deliverable or focus area in your work together. You can also include information about your bonuses at the bottom of this section. In some cases, you may choose to separate the bonuses and put them after section #7.
Section #7 - Pricing, Guarantee and Button In this section you outline the price of your Experience Product, your guarantee and provide a registration button so people can buy from you. You can include your bonuses before this section #7 or after...
Section #8 - Testimonials Then under that is section #8 where you include any testimonials and/or endorsements if you have them. The best testimonials indirectly address doubts and concerns by sharing your customer’s before & after picture in the way that I taught you in the I'm Your Guy or Gal training in Module 2. It's also common to feature different testimonials in several places on your sales page. So your testimonials section may appear many times earlier on the page as well. And, remember, don't worry if you don't have testimonials yet! Just skip this section because Done is better than perfect...
Section #9 - Optional FAQ Moving on to section #9, which is optional. In this section, you can include simple FAQs that people have about your product. This is where you can answer any common objections or concerns people may have before signing up.
Section #10 - Future Self Inspiration Then beneath that in section #10, I recommend ending with a short but inspirational closing message. Perhaps you reinforce the Future Self Vision here, you address a big doubt or concern, or share a “don’t wait” message and give your prospect a reason why they should take action now.
Repeat Section #7 - Pricing, Guarantee and Button Then, repeat section #7 with your pricing, guarantee and registration button. You usually repeat this section 2 or more times on your sales page. With longer sales pages, I’ve repeated this section as many as 5-7 times. Ending Then end with your product or business logo and a handful of legal links to your return policy and your terms and conditions. (We’ve provided links to generic boilerplate legal templates in this Worksheet). And that’s it for your sales page! The last of your 4 Website ATM pages. Remember, that you don’t necessarily need all 4 pages or even any of these pages to market and make $2000 or more from your experience product in 12 weeks or less
Product mission
logo or visual repre u prod
Countdawn time reg closes xyz
helping s. create the mindset, beliefs & conditions to make a change in their life that they want but cant attain on their own.
the biggest reason p dont but isnt time or money its belief.
they have to feel they know like and trust u
theyh ave to see the value & believe they can get results thru product & the birds eye veiw u offer
So it’s important to include the basic information about your product that you’ve already put together in our last 2 modules on the sales page: • Your Mission • Your Future Self Vision • Your product origin story (if you have one) • Your feature and benefit statements • Social proof • Your bonuses (if you offer them) • Your guarantee (if you have one) • And the price and timeframe of your experience product
You also want to: • Address the doubts and objections people may have to moving forward • Answer any frequently asked questions • Share more about how your experience product is unique or differen
ection #1 - Banner Usually at the top of the sales page, there’s a simple banner with your product logo and a few other details. Some tools also allow you to make this a sticky banner that sticks to the top of your website, even when you scroll down the page. You want to keep this small, since at this point, your product name doesn’t have a lot of meaning for your prospect. If there are specific dates attached to your product, I recommend including those in the top banner as well. Then, if your product registration closes at a specific time, I would include a countdown timer that shows when registration closes to create urgency and a REGISTER NOW button. Features such as buttons and countdown timers are fairly standard in many of the leading page builders, like LeadPages, ClickFunnels and so on, so this should not be hard to implement. And if, for any reason, you find the tool you use doesn’t do one of the nice to have features like a sticky banner or a countdown timer, don’t let that hold you back. Remember the Make it Beta Approach? Your main goal is to get your experience product launched and to ach
Section #2 - Image / Video Banner Moving on to section #2. Under the top banner you want an image banner or a video banner with some kind of photo and some text. I recommend sticking to a photo banner for now to keep it simple. Usually there’s a pre-headline and a headline based on your Product Mission and we’ll go more into that in the next training.
Section #3 - Core Problem Then in section #3, you usually want to include some copy about the core problem that your product solves. Ideally, you want to focus on this problem from the point of view of your customer, so they can recognize themselves in your description. What specific frustration are they experiencing or what challenging situation do they find themselves in? By correctly identifying their problems, you’ll draw them in and they’ll credit you with the solution. This gives your customers huge insight about themselves.
Section #4 - Transition to Solution Then, in section #4, you want to transition to the solution. What if it didn’t have to be that way? What if you could solve this problem once and for all? Imagine what your life would look like if you found a solution or imagine what your life would look like if you could solve this problem. This section is based on your Future Self Vision
Section #5 - Product Origin Story Then in section #5, you can include a short version of your product origin story if you’ve written one or how you discovered the solution you just mentioned and what it did for you in your life. This allows you to introduce yourself to your audience and for them to connect with why you care about their success. If you’re really ninja, you can also address common doubts and concerns through your own personal story. It’s possible to swap the order of sections #4 and #5. Sometimes it makes sense to share your product origin story first, then lead into the solution. And other times it makes more sense to share the solution first then talk about how you discovered that solution
Section #6 - Introduce Offer Moving on to section #6, this is where you introduce your offer, share more about why your product is unique or different and display your feature and benefit statements. If you’re doing a 1:Few or 1:Many product, you would include descriptions of each module or section here. If you’re doing a 1:1 coaching or service solution, you would include descriptions of each deliverable or focus area in your work together. You can also include information about your bonuses at the bottom of this section. In some cases, you may choose to separate the bonuses and put them after section #7.
Section #7 - Pricing, Guarantee and Button In this section you outline the price of your Experience Product, your guarantee and provide a registration button so people can buy from you. You can include your bonuses before this section #7 or after...
Section #8 - Testimonials Then under that is section #8 where you include any testimonials and/or endorsements if you have them. The best testimonials indirectly address doubts and concerns by sharing your customer’s before & after picture in the way that I taught you in the I'm Your Guy or Gal training in Module 2. It's also common to feature different testimonials in several places on your sales page. So your testimonials section may appear many times earlier on the page as well. And, remember, don't worry if you don't have testimonials yet! Just skip this section because Done is better than perfect...
Section #9 - Optional FAQ Moving on to section #9, which is optional. In this section, you can include simple FAQs that people have about your product. This is where you can answer any common objections or concerns people may have before signing up.
Section #10 - Future Self Inspiration Then beneath that in section #10, I recommend ending with a short but inspirational closing message. Perhaps you reinforce the Future Self Vision here, you address a big doubt or concern, or share a “don’t wait” message and give your prospect a reason why they should take action now.
Repeat Section #7 - Pricing, Guarantee and Button Then, repeat section #7 with your pricing, guarantee and registration button. You usually repeat this section 2 or more times on your sales page. With longer sales pages, I’ve repeated this section as many as 5-7 times. Ending Then end with your product or business logo and a handful of legal links to your return policy and your terms and conditions. (We’ve provided links to generic boilerplate legal templates in this Worksheet). And that’s it for your sales page! The last of your 4 Website ATM pages. Remember, that you don’t necessarily need all 4 pages or even any of these pages to market and make $2000 or more from your experience product in 12 weeks or less
Product mission
logo or visual repre u prod
Countdawn time reg closes xyz